Search Engine Marketing SEMPPC (pay per click) Search Engine Marketing
John Wanamaker, the 19th century Philadelphia department-store magnate, once said, "I know half my advertising money is wasted, but I don't know which half." The newspaper, radio, television and magazine industries have thrived on advertisers not being able to know. This is no longer the case with search engine marketing (SEM).
As an experienced internet advertising agency, and a Qualfied Google Advertising Professional, we specialize in developing effective PPC campaigns to meet your business's specific goals. Client goals usually range from online sales, membership registrations, lead generations, or even issuing special discount coupons to be redeemed in stores. Our typical fee structure is based on a flat ad management fee on top of your budgeted ad spend. Depending on the product or service we also offer a cost per acquisition (CPA) fee structure.
Our campaign setup & management fee scale is based on your total monthly ad spend and number of ad groups. Select from one of the more popular advertising plans below or we can customize a package to any budget amount:
Our PPC Ad Management Services include:
- Research & development of customized keyword campaigns.
- Ad creative development & testing (ad titles & descriptions).
- Assist in establishing your ad spend budgets. CPC, and ROI goals.
- Bid management, results tracking, and weekly performance reporting.
- Provide analytics to help improve site usability and conversion rates.
Key benefits of pay per click advertising:
Search Engine Marketing (SEM) is one of the most powerful forms of advertising for any online business or brick & mortar business looking to expand online. When an internet user searches Google.com, Yahoo.com , Bing.com, or Ask.com for a keyword or phrase that relates to your business, your ad appears. The best part, you only pay when a user clicks on your ad. Since we can target ads to searchers in specific geographic regions it is beneficial for both local and national advertisers.
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